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Articles tagged: differentiation

  • 17 February 2016 SES Welcomes New Vice President, Commercial, For Latin America/North

    ... expanding its presence in global video and data. Recruiting highly qualified, experienced talent is a key element of our differentiated strategy. Clemente and the Mexico City-based team will continue to drive the expansion of SES’s video...

  • 22 April 2018 The International Atlas of Mars Exploration, Vols 1 & 2

    ... comprises a “chronological sequence of missions and events”. Although this is a history of Mars exploration, the most important differentiating factor (its USP if you like) is its presentation “in atlas format”. As the author states in his preface...

  • 30 September 2019 The NASA Archives: 60 Years in Space

    In a market full of space-related books, it is a challenge for authors and publishers to differentiate their creations from the many other offerings. One way is to produce a very large and very well-...

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