10 December 2020
Orbex secures $24 million funding round for Scottish space launch
... first launch from the Space Hub Sutherland spaceport in Scotland. "Orbex is an impressive UK company which is developing a strongly differentiated and innovative launch solution for the rapidly-growing small satellite market,” said Keith Barclay...
18 February 2016
SES Welcomes New Vice President, Commercial, For Latin America/North
... expanding its presence in global video and data. Recruiting highly qualified, experienced talent is a key element of our differentiated strategy. Clemente and the Mexico City-based team will continue to drive the expansion of SES’s video...
23 April 2018
The International Atlas of Mars Exploration, Vols 1 & 2
... comprises a “chronological sequence of missions and events”. Although this is a history of Mars exploration, the most important differentiating factor (its USP if you like) is its presentation “in atlas format”. As the author states in his preface...
01 October 2019
The NASA Archives: 60 Years in Space
In a market full of space-related books, it is a challenge for authors and publishers to differentiate their creations from the many other offerings. One way is to produce a very large and very well-...
01 April 2024
Astrotopia. The Dangerous Religion of the Corporate Space Race
... fair game for this author. Personally, I find the religious theme of the book unnecessary, but clearly it’s a differentiator for the book and plays to the author’s academic background. It is in chapters titled “Whose space is it?” and “The...
